Google GlassNATO and MPAA announced a new policy to prevent you from using Google Glass in any movie theater across the US. According to NATO, this new rule was added to their in order to prevent movie theft in movie theaters by people using Google Glass. The new rule was implemented in their current Zero Tolerance policy which banns any recording device from a movie theater while a movie is being shown – this includes cell phones, cameras, or gaming devices. Users who failed to comply may be asked to leave the building or be reported to law enforcement if necessary.

The National Association of Theatre Owners (NATO) and the Motion Picture Association of America (MPAA) have a long history of welcoming technological advances and recognize the strong consumer interest in smart phones and wearable “intelligent” devices. As part of our continued efforts to ensure movies are not recorded in theaters, however, we maintain a zero-tolerance policy toward using any recording device while movies are being shown. As has been our long-standing policy, all phones must be silenced and other recording devices, including wearable devices, must be turned off and put away at show time. Individuals who fail or refuse to put the recording devices away may be asked to leave. If theater managers have indications that illegal recording activity is taking place, they will alert law enforcement authorities when appropriate, who will determine what further action should be taken.

What NATO and the MPAA probably don’t know is that it’s almost impossible to record a movie using Google Glass. Apart that you will have storage problems, the battery will die before a movie even gets half-way. A movie recorded with a Google Glass will also have a terrible audio and video quality.

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